Analytics & Event Tracking Implementation

I implement comprehensive analytics and event tracking solutions to provide you with actionable insights into user behavior and product performance.

What's Included

  • Analytics tool setup (PostHog, GA4, Mixpanel)
  • Custom event tracking strategy and implementation
  • Funnel definition and tracking setup
  • Data layer implementation and GTM setup
  • Dashboard creation and reporting automation

Benefits

  • Clear visibility into user journeys and behavior
  • Data-driven decision making for product and marketing
  • Accurate measurement of key performance indicators (KPIs)
  • Identification of friction points and opportunities
  • Foundation for effective A/B testing and CRO

Tools & Technologies

PostHogGoogle Analytics 4MixpanelSegmentGoogle Tag Manager

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